AI Insights · Timothy · July 2025
Top 5 Free-to-Play Games in Australia, Q2 2025: Performance Overview
Explore the performance trends of the top free-to-play games in Australia during Q2 2025, featuring insights on downloads, revenue, and active users from Sensor Tower.
In the second quarter of 2025, the top free-to-play games in Australia showed dynamic performance trends across downloads, revenue, and active users. Here’s a closer look at how these games fared according to Sensor Tower data.
Block Blast！ from Hungry Studio saw a consistent increase in downloads, peaking at approximately 74K in the final week of June. The game maintained a high level of weekly active users, fluctuating around 800K to 900K, indicating a strong user base despite minimal revenue generation.
Roblox by Roblox Corporation experienced significant growth in revenue, reaching a peak of about $278K in mid-June. Weekly downloads rose steadily, culminating in 46K by the end of June. Active users also increased, surpassing 1.9M, reflecting its robust engagement.
Vita Mahjong from Vita Studio showed modest revenue growth, with a peak of $807 in the last week of June. While downloads varied, they ended the quarter at around 28K. Active users grew steadily, closing the quarter at approximately 155K.
Kingshot by Century Games Pte. Ltd. saw a sharp rise in revenue, peaking at $227K in the week of June 16. Downloads and active users also showed upward trends, with downloads reaching 42K and active users peaking at 65K.
Color Block Jam from Rollic Games maintained steady revenue, averaging around $90K weekly. Downloads saw a decline, ending the quarter at 16K, while active users fluctuated, closing at about 81K.
These insights highlight the dynamic landscape of free-to-play gaming in Australia. For more detailed analytics and trends, visit Sensor Tower.
